Reflections on My Online Launch party

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A week ago today was my virtual book launch. It was both exciting and scary. Exciting because it was a launch for my book and not someone else’s. Exciting because it was a launch for my book and not someone else’s. I’ve been to others launches. But being the center of the launch was surreal.

I don’t have the sales figures yet because my book released on the 15th. But I think the launch did bring more interest in my novel. Paige Boggs, my marketing guru thought it went well.

Be Proactive

I decided to be proactive in advance. I’ve read lots of blogs from successful authors to start garnering interests early. I posted some trivia facts about Secrets and Charades and things I’d learned from my research on my author page every Monday for seven weeks. Then I post the whole group as a post the day before the launch. Then I composed seven trivia questions to post on my launch. Some were true or false. Others were multiple choice questions. You could check the facts before answering or just guess. Of course, I had to post the answers at the end of the party so those who answered the trivia could grade themselves.

Every commenter was placed in my drawing for a variety of things. I gave away one paperback version and one kindle version of my book and amazon gift card and stuff related to my story.

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I posted about each item and how it related to the story. And I cut and pasted the trivia questions so I had more time to comment to commenters.

The last portion was a Q &A for me. People actually asked me questions—amazing. My friend and fellow-author John Turney kept everything pretty lively with his silly comments and fun questions. Having veterans of launch parties attend helped keep the discussions lively.

People hung around at the end to see who won what prizes.  Paige has a randomizer thingy that choices winners. The winners were pretty excited. And it seemed everyone , whether they stopped by for the whole two hours or for a few minutes had fun.

Those from my stage crew who could attended were among my guests and they brought along their friends.

Benefits of the party

I noticed this blog has picked up some more traffic.

More people have their curiosity piqued about the book and are talking about it with friends.

I’ve been notified by those who attended or just saw the announcement that they had ordered my book.

After the party

Now I’m busy with the help of my amazing husband sending out prizes to the lucky winners. Note to self. Postage is a real downer.

 

Have you ever attended a launch party? What did you think of it? Have you hosted one? How did it go for you?

 

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Rebecca Waters:Be Prepared Because God Has a Plan…and It Includes You

 

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Becky Waters

Rebecca Waters

Today I’m so pleases to have fellow-author Rebecca Waters sharing some wonderful insights with us.

The end of March marks the three-year anniversary of my first novel, Breathing on Her Own. A couple of life lessons have been reinforced for me since I made the decision to become a published author.

 

 

Lesson 1- God can see around the corners and has a plan for you.

As a child I enjoyed capturing my thoughts and ideas on paper. As an adult I used my writing skills to entertain my own children as well as students in my classroom. I followed God’s lead to pen both a master’s thesis and a doctoral dissertation at the University of Cincinnati. The door then opened for me to serve as the chair of the education department at a Christian university. The university needed someone with the background, credentials, and writing skills to put together a state approved and nationally accredited teacher education program.

I knew I was a writer. I didn’t think of myself as an author.

My husband and I made the decision to retire early following his quadruple bypass surgery. We gave ourselves one year to make plans to retire then we would pack up our belongings and head to Florida for the winter—Tom to golf and fish and me? I was clueless as to what I would do. I prayed about it.

In February, two months after we made that decision, I announced to my husband I would become a published author. Tom, the encourager, offered his full support. The notion was God’s, not mine. I got busy drafting a business plan for my writing and crafting a novel.

I signed up for two days at the Write-to-Publish conference in Illinois, where, by the way, I met Cindy Huff as we stood side-by-side signing up for appointments with agents and publishers. My last appointment of the conference was with Eddie Jones of Lighthouse Publishing of the Carolinas. We met, I pitched my book, and two months later I received a contract for Breathing on Her Own. I finished writing it a few days before my “retirement” party.51Zlo60t2cL._AC_US218_

Breathing on Her Own was released the last week of March 2014. My husband died in a bicycle accident the last week of October 2014.

I trust God because He can see around the corners. He knew I needed this new direction in my life. He also knew my words could inspire readers. He had more confidence in what I could accomplish than I did. I cling to Philippians 4:13 “I can do all things through Christ who gives me strength.”

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Lesson 2- Do all you can to prepare yourself for the work God has called you to do.

That February morning I was confident I was going to become a published author. I used spring break to research and draft the business plan for my new career in writing. I made a list of my strengths and weaknesses and set out to learn everything I could about the industry. I now work with writers to draft their own business and marketing plans.

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Part of my business plan was to attend a writing conference. I could only afford two days of the four-day conference but I made the most of it. I picked the brains of the presenters, agents, editors, and publishers. I gleaned information from every attendee I met. I knew nothing about blogs, building a platform, or even how to write a query letter. I wasn’t sure what God intended for me to write. I only knew I needed to be prepared and to walk through any door He opened.

Convinced that blogging should be added to my business plan, I researched the topic, read several blogs (making note of what I liked and didn’t), and signed up for a free webinar on blogging. I drafted several posts, signed up with a blog host and launched A Novel Creation the first week of January 2013 from Florida.

 

Preparing for the work God has called me to do has been fruitful. In addition to that first novel, I’ve published in Chicken Soup for the Soul, Home Health Aide Digest, and The Lookout Magazine. I’ve taken my blog posts a step further penning the Writing to Publish series which includes three titles: Designing a Business Plan for Your Writing, Marketing You and Your Writing 101, and Writing with E’s. Money received from these handbooks for writers goes to The Thomas R. Waters Memorial Scholarship for Ergonomics Research fund set up by the CDC Foundation.writing with e's Edd 3

You may already have these truths permeating every thought and activity in your life. But for me, the journey has been a good reminder that God can see around the corners so I need to prepare myself for what He has in store next. He has a plan.

In honor of the Third Anniversary of Breathing On Her Own Rebecca is offering a free Kindle version to one lucky Commenter.

About Breathing On Her Own

Molly Tipton looks forward to a peaceful retirement, but her life suddenly spirals out of control when her oldest daughter is involved in a terrible accident. An icy road and a sharp turn leave one woman dead, another clinging to life.

While two families grieve, details emerge that reveal Molly’s daughter was driving under the influence. As she prepares her daughter for the prospect of a vehicular homicide lawsuit, Molly discovers her oldest child is not the only one injured and forced to deal with past mistakes. If it’s true that time heals all wounds, what are we to do with our scars?

Click here to order Breathing On Your Own.

click here to order Kindle version of Designing a Business Plan for Writers

Click here to order  an Kindle copy of Marketing You and Your Writing 101

Click here to order a Kindle copy of Writing to Publish Writing with E’s

Learn more! Visit Rebecca’s site & Read  her blog
Let’s connect! Follow her on Twitter & Like  her on Facebook
 Ask any questions you may have about marketing and the business of writing. Becky will be happy to answer them.

 

 

 

When Your Book Debuts:Virtual Book Launch, Giveaways and Blog Tours

 

celebration-2003146_1280Virtual Parties pepper cyber space. These events cover everything from a new product line to a Birthday party for a loved one far away. Virtual Book launch parties are the new must do thing for Authors who are serious about marketing their books. I’ve been to a few. Now it is time for me to host my own. I’m looking forward to seeing how successful my launch will be.

My novel Secrets and Charades releases Wednesday. I’m celebrating on my Facebook Author page. click here. My marketing Diva Paige has set up the event and all of you are invited to attend. Here is the link to the event page.

I’ll be playing a trivia game. Commenters can find the answers on my Author page. The prizes are fun items related to my story. A few lucky commenters will win free copies of my novel in Kindle and paperback. I’m also adding an Amazon gift card to the mix. I’ll be premiering my book trailer as well.

We’ll have a fun and you won’t even have to leave your house. The cool thing about a virtual party is you can go visit it after the party is no longer live. So if 2-4pm CST doesn’t work for you check out the fun for a few more days.

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My biggest fear in planning this party is very few people will stop by to say hello and comment. And when we have a Q&A no one will have any questions. So, this is a big step for me. I’ll share what I learned from my experience in a later post.

Stop by, invite your friends. I won’t be posting on this blog Thursday because I’ll be busy decorating.

Blog Tours

Blog Tours are another must for Authors. So, I’m doing guest posts for twelve different blogs.Three have already been posted and the rest will post this week. Tomorrow the actual day my book releases you can find me on three more.

here Author Culture

here Beth Ziarnek

here Love lines from God

. I’ll be giving away books to commenters there too. More chances to win

Speaking of winners Heather Roberts is the first official winner of my novel from last weeks post on memes. Congratulations Heather.

 

 

 

Memes, Storylines, and a Giveaway

Here are a few memes created for Secrets and Charades. Do you see a story thread here. They are a necessary part of your marketing tool box. If you’re not comfortable doing them yourself find someone who does. It’s worth the time and effort.

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Eye twitch meme

Creating memes from key phrases in a novel is always a challenge. But it can be fun too. It is a great way to create interested in your novel.  Do you see the story thread in these?

I’d love to see your memes. Post them in the comments. Or the link to them. In honor of the upcoming release of Secrets and Charades I’ll give away an autographed copy to one of  the commenters.