Writing is a business not just art. Success hinges on more than your well-written words. Unless we view it as a business and dig in to learn how to run it, then our words will always be a hobby and few people will see them. That was the theme of many of the classes and workshops I attended at a recent writer’s conference.
Don’t stuff your ears
It’s been the trumpet call for years and yet writers resist the call. We stuff cotton in our ears and say I just want to write. My words have value. Let’s not sully them with marketing and social media forays.
I’ve been struggling to do what I can to build a platform. Every time platform was mention groans of frustrated echoed in the room.
Groan worthy moment
I just discovered the reason I couldn’t post on Instagram on my laptop. Instagram is a mobile app only. That means I can read and follow on my PC, but it limits posting to my cell phone. (Sigh!!!) I’ve still got a lot to learn.
The key tidbit I took away from the conference was cross-pollination. Writers need to add speaking, coaching and teaching to their toolbox. I’ve been writing for years and speaking on occasion. Expanding my speaking platform makes sense. I’ve made a list of how I need to go about making that happen.
Another part of cross-pollination is writing articles from the content of your books. Write on the same theme in a variety of venues. My heart is to help others. This blog and articles I publish are how-to and helping pieces about writing, and a few other topics near to my heart. My novels have characters who need help to find healing and open their hearts to love.
Another piece of the business of writing is having a tax advisor who knows what you need to sell books at venues in your state. Some authors feel awkward charging customers sales tax. You are selling a product. If you don’t charge it, then it comes out of your pocket. The IRS will not be happy if you don’t pay taxes. You must understand what paperwork they require for your income tax at years end too. What can you claim as a deduction and where to send your sales tax?
You can hire accountants, tax advisors or marketing gurus to do these things. My marketing gal does most of my social media, creates memes and tracks results. I choose to do some of it myself too. Numbers and I have never been friends. My tax guy is outstanding, and my hubby keeps the books for free.
I wasn’t shy about asking other authors what resources they used to run a successful business. I’ve a lot of work still ahead as I navigate building my writing career. Longing for the days when publishers built careers won’t sell books or grow my income. It’s up to me to make it happen. And that is a tough steak to chew. But chew it I will.
How do you run your writing business? What new things have you taken on to make it a success? Comment below so we can encourage one another.
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